Tuesday November 14, 2017
Press and Outreach
Actions to be Finalized
A4MD - Artist Update
Artists for Vieques contacted
Add 3 more artists to make 20 artists total ???
Sihasin "Take A Stand"
Malcolm Holcombe "Down The River"
Jared Tyler "Pain of The World" (Turn to Love)
A4MD - PSAs and Radio Shows
Ready for December
MA, LPRC - Radio Organizations
MA, A4MD - Community Organizations
MA - Sales Related Questions
Sales Tax info for CA, TX?
Stripe, website notification
Tuesday, November 7, 2017
Marketing Material for We All Rise Together
Marketing Materials for Engaged Organizations
Press Releases and Engagement Letters
Press Releases for Press
Web page to host Press Releases and Engagement Letters for reference
1. MUSIC REVIEWERS OF INDEPENDENT MUSIC (magazines, online websites, music blogs)
2. LOCAL MUSIC RESOURCES (alternative weeklies, local websites, local music blogs)
PSAs for both commercial and noncommercial radio stations
We All Rise Together Radio Shows
Invitation to National Radio Organizations To Participate in We All Rise Together
If so, which organizations shall we invite?
If so, who best to contact the organizations?
If so, shall we invite National Radio Orgs directors for a conference call to answer questions?
If so, Tuesday, November 14th?
Launch Date: Press Release and Public Engagement Campaign
Wednesday, November 15th, 2017 ?
Friday, October 27, 2017
Answers to Questions
In an email from Ileana:
Therefore, Magaly is requesting information on the cost of each digital album; success in the past and expectations on this next round; confirmation that LPRC will receive 25% of each album sold so that the organization can share with LPRC affiliates that promote the album; 50% for Radio Vieques.
1. The cost of each digital album
The cost of digital albums are based on the number of songs in the album.
Artists for Vieques has 17 songs, so the cost is $17.00.
A digital album having 20 songs will cost $20.00.
2. Success in the past
One of the reasons that Radio Vieques exists today is because Artists for Vieques generated excitement in the Puerto Rican community to have a radio station for environmental justice, peace and local cultural. The digital album raised enough funds to help support the downpayment on the antenna at a critical point for the station’s development to move forward.
3. Expectations on this next round
A4MD’s Community Digital Album projects are designed to produce Community Digital Albums as well as artist and organization engagement campaigns in raising awareness and support for noncommercial radio stations.
The success of the next round will rely upon project participants working together and engaging recording artists and community organizations to support radio stations.
- Engage Recording Artists in contributing music downloads for the purpose of creating support for noncommercial radio stations and activities related to the mission of A4MD.
- Engage Organizations - both Radio and Community - in promoting digital albums via their organization’s websites, newsletter campaigns and social media.
- Engage National Radio Organizations and their Affiliated Radio Stations in broadcasting radio programs produced by A4MD featuring music on Community Digital Albums.
We All Rise Together, A4MD, The Nature of Truth, etc are ways in which the people themselves can not only take control over one aspect of the media onslaught to which we are all subject, but through which we can actively change the conversation and provide support for the alternative voice that are out there and that continually speak truth to power. We can be the amplifier and the power.
Gerald Torres, Board Chairman, Earthday Networks
4. Confirmation that LPRC will receive 25% of each album sold so that the organization can share with LPRC affiliates that promote the album
Organizations - both radio and community - that register with Artists for Media Diversity and engage in promotion of Community Digital Albums via their organization’s websites, newsletter campaigns and social media will receive 25% of the proceeds tracked to their individual organization’s promotional efforts.
When radio and community organizations register with A4MD, they provide information about their websites, newsletter campaigns and social media.
A4MD’s website analytics tracks funds generated from outside links to A4MD.
A4MD and it’s fiscal sponsor Media Alliance, attribute 25% of funds generated from links associated with an organization to the organization. All funds will be tracked and properly attributed to organizations who have registered with A4MD.
Payments on funds generated in 2017 will be sent to registered organizations in the beginning of 2018.
Payments on funds generated in 2018 will be sent to organizations on either a quarterly or a monthly basis, to be determined by Media Alliance, the fiscal sponsor of the A4MD's Community Digital Album projects.
5. 50% for Radio Vieques
The purpose of Artists for Vieques was to launch an emergency campaign to raise awareness of and funds for building Radio Vieques in time to meet the FCC deadline of June 30, 2013.
In the wake of Hurricane Maria, A4MD is re-releasing Artists for Vieques.
50% of the funds generated from sales of Artists for Vieques will go to Radio Vieques.
The funds can be sent to LPRC for distribution to Radio Vieques.
The funds will be disbursed from Media Alliance to LPRC/Radio Vieques on a month to month basis.
Tuesday, October 17, 2017
We All Rise Together
We begin with Artists for Vieques
Producing and distributing "We All Rise Together" radio shows and PSAs
Writing and distributing Press Releases
Creating a Marketing Guide for Community Collaborators
Selling "Artists for Vieques"
Distributing proceeds to Radio Vieques.
We continue by producing a Community Digital Album for Emergency Assistance
Suggested Title: ARTISTS FOR PUERTO RICO
Stage One: Artist Engagement
1. Emergency addressed:
Organization receiving the funds: LPRC
The funds will be used for:
2. Direct contact to Recording Artists
Press release to Music Artist Organizations
Artist PSAs for Radio stations
Donate music downloads at A4MD.org/artists
3. Produce the Community Digital Album
4. Produce the "We All Rise Together" Radio Shows
7 minute individual artist radio shows
5. Community Collaborators Campaign
Downloadable graphics, press release
Links to purchase digital album
Stage Two: Radio Engagement
1. Release of Community Digital Album
2. Distribution of “We All Rise Together” Radio Shows
3. Press release to Radio Stations
Register at A4MD.org/radio
Stage Three: Organization Engagement
1. Direct Contact to Community Organizations
Identify Organizations to contact
Send a letter and press release
Register at A4MD.org/community
Stage Four: Public Engagement
1. Press Releases to Public Media and Music Industry (Indie Bible)
2. Radio Broadcasts
3. Community Collaborators Campaigns via Websites and Newsletters
4. Social Media Campaigns: Artists, Radio, Organizations
Stage Five: Distribution of Funds to Organizations
1. Monthly Disbursements: LPRC, A4MD
2. Quarterly Disbursements: Community Collaborators
A Note About Community Collaborators
Community Collaborators can be noncommercial radio stations and community organizations, basically, 501c3 tax exempt nonprofits.
Currently we are able track revenue from Traffic Sources: Websites, Newsletters (under development: tracking Social Media)
Under Development: Referral ID System to track revenue from all sources.